The success of the SecuriLink™ System that is it provides a WIN-WIN-WIN solution in which the bank, the merchant and the cardholder all gain. This can be summarised by the following:

THE BANK IS A WINNER

By introducing the SecuriLink™ solution offered by AllSecure International the client bank is in a position to:-

• Improve its market position by highlighting its ability to embrace state-of-the-art solutions to the benefit of its clients and their customers.
• Gain an early mover advantage by adopting the SecuriLink system rapidly thereby increasing credit card acquisition from new sources.
• Gain additional credit card business at the expense of the competition.
• Enjoy cost reduction through lower investment and operational costs.
• Make major savings on EPOS hardware, supporting equipment and administration cost.
• Deal with less maintenance and support cost for the EPOS system.
• Charge less equipment depreciation thereby directly improving its profits.
• Save management time and cost in administering a hardware based system.
• Enjoy better charge rates as it can be more competitive in its pricing policy and if required can charge for the added value provided.
• Move away from discounting charge rates to win merchants since it can offer added value added benefits to protect its margins.
• Enjoy increased market share and turnover.
  • Significant turnover increase with no new investment.
  • Increased market share in card acquisition for merchants using SecuriLink™
  • Increased market share in specific market segments
  • Open new markets - e-commerce.
  • Opening new markets that were not feasible before - car parks and other low tariff services.
  • International new market opportunities
  • Increased market share of other bank services due to direct opportunities for cross selling of services once relationship is established.
  • Access to exclusive bank competitors’ clients since these clients are at a competitive disadvantage if their bank does not offer the service.
• Increased income with less risk
  • Increase in non-interest based income since this is not related to any loans or other such services
  • Wider card usage
  • It is much faster for merchants to use so it becomes more convenient for both cashier and cardholders.
  • Cost effective through reduced operating costs, leading Merchants to encourage card payments.
• Improved Control on operations
  • Better and effective security.
  • Better on-line monitoring.
  • Better system reporting.
• Improve Efficiency
  • Better management reports.
  • Better statistics information, resulting in more effective and precise decision-making.
• Increase Flexibility
• Faster in effecting changes, upgrades and deployment to the system.
• Deploying new smart cards.
• Deploying 3-D Secure system (Visa & MasterCard).
• Increase system capacity with minimal investment.
• Easier system integration.

THE MERCHANT IS A WINNER

By introducing the SecuriLink™ solution offered by AllSecure International the client bank’s merchants are in a position to:-

• Enjoy greater money saving
  • Less cost per transaction by saving on telephone bill and rent.
  • One telephone line for the system rather than a line per-cash point.
  • Less time per customer transaction, saving in labour and POSs
  • Less time for accounts department to handle accounts and reconciliation
• Provide better client service by offering
  • Less waiting time in queuing.
  • Less time to answer to complaints related to after sales card transactions.
• Enjoy better control
  • Centralised management and control.
  • Better reporting facilities.
  • Better audit and reconciliation with POS systems.
• Build a better image
  • Being seen to be using the state of the art technology.
  • Offering more effective customer service.

THE CARDHOLDER IS A WINNER

By introducing the SecuriLink™ solution offered by AllSecure International the client bank’s merchants can offer their clients, the cardholders the following benefits:-

• Improved Control
  • Cardholder can receive an e-mail message every time the card is used (if so required).
• Convenience.
• Less queuing time.
• No more wry smiles from cashiers when presenting a card for paymento
• Faster results when complaining to a merchant as regards a card transaction.